Saturday, December 14, 2013

Three-quarters of US consumers plan to use their mobile device for their holiday shopping this year

New research from MobPartner highlights growth of “showrooming” in-store price comparisons among US consumersConsumers increasingly look on their cellphones first for in-store coupons and special offersMobPartner warns retailers: consumers now comfortable with mCommerce on their cellphone, so adopt a multi-channel approach for better customer engagementNew York, USA, and Paris, France - 12 December 2013 - Three-quarters of US consumers are using their mobile devices to plan their holiday shopping this year, with in-store price comparisons - or “showrooming” - and mobile coupons as the primary reasons fo

Press Release Distribution , Three-quarters of US consumers plan to use their mobile device for their holiday shopping this year, Three-quarters of US consumers plan to use their mobile device for their holiday shopping this year

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