Wednesday, July 4, 2012

Nike and O2 team up to offer Priority Sports hub: Nike+ running app becomes O2 exclusive

Nike and O2 team up to offer Priority Sports hub: Nike+ running app becomes O2 exclusive

Get your fill of freebies and discounts from O2's exclusive Priority Moments service. Then you might be interested in where the UK carrier's headed next - the running track. Nike's decided to team-up with the operator and, with its Nike+ tech, offer a new app hub that ties into the UK's very hectic summer of sport. Priority Sports was announced today in Nike Town, London, replete with the likes of marathon world record-holder Paula Radcliffe ready to talk up the new service which lands in August. The app will offer up videos, fitness advice and even more Nike-centric editorial content.

Engadget , Nike and O2 team up to offer Priority Sports hub: Nike+ running app becomes O2 exclusive, Nike and O2 team up to offer Priority Sports hub: Nike+ running app becomes O2 exclusive

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