Friday, October 11, 2013

Volvo Trucks dons red to run with the bulls in Spain

Volvo Trucks dons red to run with the bulls in Spain

We're not sure what's crazier: trusting a hamster to steer a semi truck on a dirt road in a rock quarry or painting a Volvo Trucks FL distribution truck red before leading a herd of bulls and bull runners through the narrow streets of Ciudad Rodrigo, Spain. Whatever the case, the honesty of Volvo Trucks' commercials is endearing because they feature real stunts by real people and real animals. And with Oscar-nominated director Henry Alex Rubin in charge of filming this latest commercial with 28 cameras and a crew of 250 people at his disposal (including 50 bull runners) - and hundreds of spectators watching - a lot could have gone wrong.

Autoblog , Volvo Trucks dons red to run with the bulls in Spain, Volvo Trucks dons red to run with the bulls in Spain

No comments:

Post a Comment